by Susan Neuhaus | Nov 17, 2025 | Digital Marketing, Website Strategy Articles
This post is based on a presentation for the Jersey Shore Tech and Design Group. It was kind of them to let me try a lightning talk at their event in November. What a great event, each speaker had a unique way of approaching AI in their work. Download the Slideshow...
by Susan Neuhaus | Jul 23, 2025 | Digital Marketing, Website Strategy Articles
…and Some Things That Do. Search is Messy Right Now, Here’s How to Work with It Mike King from i pull rank believes that we are in the “messy middle” between keyword-focused search and actual “bespoke UI search.” Things are certainly in flux in the online marketing...
by Susan Neuhaus | Mar 20, 2024 | Digital Marketing, DIY Website Care and Maintenance
If a page on your website doesn’t bring in engagement and interest, look at its keywords again. Here are some warning signs that you or your clients are optimizing for the wrong keyword. Your page is shown often in search, but it gets few visitors Your keyword rank is...
by Susan Neuhaus | Dec 3, 2022 | Digital Marketing, DIY Website Care and Maintenance
Here are a few useful tutorials and references I’ve found for tackling technical SEO. Technical SEO is a big subject, I’m sharing links only for tasks I’ve had to do. So I have found resources for redirecting pages and avoiding 404 errors. And I’m beginning to build...
