by Susan Neuhaus | Nov 17, 2025 | Digital Marketing, Website Strategy Articles
This post is based on a presentation for the Jersey Shore Tech and Design Group. It was kind of them to let me try a lightning talk at their event in November. What a great event, each speaker had a unique way of approaching AI in their work. Download the Slideshow...
by Susan Neuhaus | Oct 17, 2024 | DIY Website Care and Maintenance
What Are Dead Links? Updated July 2026Have you ever clicked a link and landed on a “404 Not Found” error page? That’s a dead link. This happens more frequently than you might expect. On the web, sites change their structure, or their URL naming system, domain names...
by Susan Neuhaus | Mar 20, 2024 | Digital Marketing, DIY Website Care and Maintenance
If a page on your website doesn’t bring in engagement and interest, look at its keywords again. Here are some warning signs that you or your clients are optimizing for the wrong keyword. Your page is shown often in search, but it gets few visitors Your keyword rank is...
by Susan Neuhaus | Jan 13, 2022 | Case Studies, Design and User Experience, Digital Marketing
Visitors to a custom design page from the client’s programmatic advertising campaign bounced out quickly, they weren’t finding what they wanted. I developed a downloadable PDF that gave potential customers information they would need in the research phase of the B2B...