by Susan Neuhaus | Jun 16, 2025 | Competitive Analysis, Digital Marketing, DIY Website Care and Maintenance, Lead Generating Website Strategies
Do you ever wonder how your website stacks up to your competitors’ sites? Have you realized that your competitor ranks higher in organic search? Are they are getting more visitors? If your competitor is outranking you in search for important terms, you could be...
by Susan Neuhaus | Mar 20, 2024 | Digital Marketing, DIY Website Care and Maintenance
If a page on your website doesn’t bring in engagement and interest, look at its keywords again. Here are some warning signs that you or your clients are optimizing for the wrong keyword. Your page is shown often in search, but it gets few visitors Your keyword rank is...
by Susan Neuhaus | Dec 3, 2022 | Digital Marketing, DIY Website Care and Maintenance
Here are a few useful tutorials and references I’ve found for tackling technical SEO. Technical SEO is a big subject, I’m sharing links only for tasks I’ve had to do. So I have found resources for redirecting pages and avoiding 404 errors. And I’m beginning to build...
by Susan Neuhaus | Jan 13, 2022 | Case Study, Design and User Experience, Digital Marketing
Visitors to a custom design page from the client’s programmatic advertising campaign bounced out quickly, they weren’t finding what they wanted. I developed a downloadable PDF that gave potential customers information they would need in the research phase of the B2B...
by Susan Neuhaus | Apr 8, 2021 | Design and User Experience, Digital Marketing, DIY Website Care and Maintenance
A Simple Way to Know What to Fix Next Website administrators balance managing content, monitoring site health, improving user experience, and resolving software issues. Most websites don’t have an unlimited budget, and work needs to be weighed against ROI...
