by Susan Neuhaus | Jun 24, 2025 | Design and User Experience, Lead Generating Website Strategies, Website Strategy Articles
Get a Blueprint for Your Best Website A website design or redesign is a big project. Where to start? Just like you wouldn’t build a house without plans, you wouldn’t start a website project without clear objectives. Business websites have jobs to do, like generate...
by Susan Neuhaus | Jun 16, 2025 | Design and User Experience, Website Strategy Articles
Are you a content designer who writes copy and designs web pages? Me, too! One day I’m rewriting metadata for a web page. The next day I’m mocking up a landing page. Here are resources I’ve found to help me with my multi-disciplinary projects. Figma and Web Design...
by Susan Neuhaus | Jan 13, 2022 | Case Study, Design and User Experience, Digital Marketing
Visitors to a custom design page from the client’s programmatic advertising campaign bounced out quickly, they weren’t finding what they wanted. I developed a downloadable PDF that gave potential customers information they would need in the research phase of the B2B...
by Susan Neuhaus | May 25, 2021 | Design and User Experience, Website Strategy Articles
Designers work hard. We bring all of our expertise and aesthetics to each project. We brainstorm and iterate. We think through how the end-user, the visitor, or the reader, will interact with our design. As we should. To most people, designers work behind the scenes....
by Susan Neuhaus | Apr 8, 2021 | Design and User Experience, Digital Marketing, DIY Website Care and Maintenance
A Simple Way to Know What to Fix Next Website administrators balance managing content, monitoring site health, improving user experience, and resolving software issues. Most websites don’t have an unlimited budget, and work needs to be weighed against ROI...
by Susan Neuhaus | Feb 17, 2021 | Case Study, Design and User Experience, DIY Website Care and Maintenance
Useful Data In Need of a Usability Upgrade The engineers I work with often refer to data organized in tables. I know this continues to be true in digital products because the webpage with an old HTML table for weight and volume equivalents of liquid oxygen...
