by Susan Neuhaus | Apr 8, 2021 | Design and User Experience, Digital Marketing, DIY Website Care and Maintenance
A Simple Way to Know What to Fix Next Website administrators balance managing content, monitoring site health, improving user experience, and resolving software issues. Most websites don’t have an unlimited budget, and work needs to be weighed against ROI...
by Susan Neuhaus | Feb 17, 2021 | Case Study, Design and User Experience, DIY Website Care and Maintenance
Useful Data In Need of a Usability Upgrade The engineers I work with often refer to data organized in tables. I know this continues to be true in digital products because the webpage with an old HTML table for weight and volume equivalents of liquid oxygen...
by Susan Neuhaus | Jan 8, 2021 | Case Study, Design and User Experience, Lead Generating Website Strategies
Footer Form Update Gives Engineers More Data During User Testing with the manufacturer’s Sales Engineer, we discovered a use case that resulted in data from customer inquiries requiring a follow-up call or email. On this custom manufacturer’s website,...
